Hos SHAPING NEW TOMORROW er vi på en mission, hvor vi gentænker komfort og stil i både herre- og dametøj. Det, der startede med blot ti passionerede teammedlemmer, er vokset til et fællesskab på over 200 Shapers. Sammen skaber vi mere end tøj - vi sætter nye standarder i modebranchen gennem innovation, teamwork og ambition.

Vi søger en dedikeret Email Coordinator, der kan tage ejerskab for vores e-mailkampagner fra planlægning til eksekvering. Som en del af vores lille og handlekraftige CRM-team får du en central rolle i at sikre, at kampagner kører strømlinet og effektivt, og at vores e-mails når nye højder i performance og vækst.

Du trives med at være den, der koordinerer, ved at skabe struktur, overblik og klarhed, så teams kan arbejde i samme retning og levere bedre resultater. Med din konstante opmærksomhed på at forbedre, dit overblik, din hands-on tilgang og dit målrettede mindset nøjes du ikke med at opretholde standarden - du arbejder hele tiden for smartere løsninger og stærkere resultater.

Dine ansvarsområder:

1. Kampagnetaktik og briefings

• Du skaber effektive e-mail journeys med tydelige KPI’er, der driver salg og kundeloyalitet.
• Du samarbejder tæt med det interne kreative team og løfter kvaliteten af e-mails med det visuelle og tekster. Altid med opmærksomhed på at gøre kommunikationen og planerne endnu bedre, lette at forstå og målrettet mod at øge salget.
• Du deltager aktivt i kampagneplanlægning med de øvrige marketingteams, hvor du bidrager med klarhed og beslutsomhed, når taktikken for hver kampagne og salgsaktivering via e-mail og SMS skal fastlægges, så vi kan nå nye højder i performance.
• Du omsætter strategier til klare briefings for e-mail og SMS, hvor du giver det kreative team en tydelig retning og sikrer, at de kan levere indhold på højeste niveau.

2. Opsætning af kampagner

• Du bygger og opsætter e-mails og SMS’er i Klaviyo og integrerer dem i relevante, salgsdrevne flows.
• Du sikrer kvalitet i indhold, links og segmentering, så budskaber rammer de rigtige modtagere.
• Du kvalitetssikrer hver udsendelse gennem grundige tests før lancering og hver gang flytter vi baren for, hvad vi kalder godt.

3. Optimering og eksperimenter

• Du følger dine planer og mål og laver A/B-tests på emnelinjer, content, CTA’er og segmentering - altid med fokus på at drive mere salg.
• Du møder forberedt op med anbefalinger til forbedringer og sikrer konstant fremgang i performance og kvalitet.
• Du udvikler og deler best practice inden for e-mail- og SMS-markedsføring, så hele teamet udvikler sig.

Om dig:

• Du har erfaring med opsætning og udsendelse af e-mailkampagner i Klaviyo eller lignende systemer.
• Du motiveres af at skabe KPI-drevne kampagner, der styrker salg og kundeloyalitet.
• Du er ansvarlig, struktureret og har overblik.
• Du hjælper andre til at få overblik og kan guide teams sikkert gennem processer.
• Du er pålidelig, velforberedt og handlekraftig.
• Du elsker at hæve barren og stræber efter det bedste.
• Du kan formidle det komplekse på en enkel og elegant måde.
• Du arbejder hurtigere end de fleste og er målrettet i at nå dine resultater
• Du har et ægte teamplayer-mindset og et åbent sind.

For at få succes som Email Coordinator vil du booste kendskabet til brandet og levere på vores kerneværdi ”Teamwork makes the dream work”.

Som Email Coordinator i SHAPING NEW TOMORROWs CRM-afdeling, bliver du en del af et team, der i dag består af to andre Shapers, og du kommer til at arbejde tæt sammen med vores Marketings teams. Hvis du vil læse mere om vores afdelinger, kan du gøre det her.

Bliv en del af Shaper-fællesskabet:

Hos os tror vi på vores medarbejdere og værdsætter deres talent. Vi ønsker, at hverdagen er fyldt med trivsel og energi, fordi et positivt arbejdsmiljø styrker både dig og virksomheden. Som en del af vores Shaper Community bliver du en del af en unik kultur, der bygger på frihed, personlig udvikling og masser af idéer.

Hos SHAPING NEW TOMORROW kommer du til at arbejde i et internationalt miljø fyldt med dygtige, åbne og passionerede kolleger. Vi samles om mange gode sociale aktiviteter, hvor du kan være med til alt fra sport og spil til kreative workshops og hyggelige events. Det er en sjov måde at styrke teamånden på og lære dine kolleger at kende - også uden for arbejdet!

Selvfølgelig får du også en attraktiv medarbejderrabat til dig og dine nærmeste.

Stillingen er placeret på vores hovedkontor i Aalborg, hvor 70 Shapers arbejder sammen på tværs af afdelinger. Vi er fleksible i forhold til hjemmearbejde, men vi lægger vægt på, at du ønsker at være på kontoret det meste af ugen. Som en del af vores benefits tilbyder vi også op til 60 dages workcation i Europa.

Ansøgning og opstart:

Er du det rette match? Så send din ansøgning, CV og svar på vores ansøgningsspørgsmål. Vi behandler ansøgninger løbende og lukker opslaget, når vi har fundet den rigtige kandidat - så vent ikke med at søge.

Opstart er den 3. januar, men vi er fleksible og tilpasser os gerne for den rette kandidat.

Har du spørgsmål, er du velkommen til at kontakte Senior CRM Manager, Ask Laurbak, via ala@shapingnewtomorrow.com eller at række ud til os igennem vores karriereside.

Du kan læse mere om SHAPING NEW TOMORROW her.

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English version: 

At SHAPING NEW TOMORROW, we are on a mission to redefine comfort and style in men’s and women’s wear. What started with just ten passionate team members has grown into a community of over 200 Shapers. Together, we create more than clothes – we set new standards in the fashion industry through innovation, teamwork, and ambition.

We are looking for a dedicated Email Coordinator to take ownership of our email campaigns from planning to execution. As part of our small and energetic CRM team, you will play a central role in ensuring campaigns run smoothly and effectively, drivning our emails to reach new heights in performance and growth. You thrive on coordination, creating clarity, structure, and oversight that helps teams stay aligned and deliver better results. You keep the process on track, always knowing where we stand and guiding others to the right outcomes. With your drive to improve, overview, hands-on-approch and your goal-oriented mindset, you don’t just maintain the standard – you continuously push for smarter solutions and better results

In this position, your key responsibilities will include:

1. Campaign tactics and briefing

• You create impactful email journeys driven by clear KPIs, motivated by increasing sales and strengthening customer retention.

• You work closely with the internal creative team, helping raise the quality of emails through visuals, texts, and other assets. always with a focus on making communication and plans even better, easy to understand, and aimed at increasing sales.

• You actively participate in and create structure during campaign planning meetings with other marketing teams, contributing with clarity and decisiveness in defining the tactics for each campaign and sales activation for email and SMS, to reach new performance heights.

• You use your overview and quality awareness to turn campaign strategies into clear briefs for email and SMS, giving the creative team a clear direction and enabling them to deliver high-quality content that raises the bar.

2. Campaign setup

• You take decisive action in building and setting up emails and SMS in Klaviyo for distribution and integration into relevant, sales-driven automation flows.

• You ensure quality in content, links, and segmentation, making sure everything is set up correctly so your sales messages hit the right recipients.

• You quality-assure every send-out through thorough testing before launch, because “good” is not good enough when it can be even better.

3. Optimization and experimentation

• You deliver on your plans to achieve your goals. You run A/B tests on subject lines, content, CTAs, and segmentation – all with the goal of driving even more sales via email and SMS.

• You are well-prepared and bring recommendations for improvements, ensuring that we reach new heights in performance and quality within email and SMS marketing.

• You also achieve new goals by developing and promoting best practices for email and SMS marketing, enabling the entire team to grow.

As a person, you:

• Have experience with setting up and sending email marketing campaigns in Klaviyo or a similar email service provider.

• You are motivated by creating KPI-driven email journeys that increase sales and strengthen customer retention.

• Are responsible and have the overview.

• Are great at helping others gain the overview and you always know where we are in the process and can guide others in the right direction.

• Are trustworthy, well-prepared, and action-oriented.

• Love to raise the bar and are motivated by excellence – not just slightly above average, but better than the best and by reaching new heights.

• Can explain the difficult in a simple and elegant way. You are a world champion at making language and writing easy to understand.

• Are a fast runner – faster than most – and determined to achieve your goals.

• Have a real Shaper team-player mentality and an open mind.

To succeed as an Email Coordinator, you'll boost brand awareness and ensure that teamwork makes the dream work.

By joining SHAPING NEW TOMORROW’s CRM department, you will become part of a team, currently consisting of 2 other Shapers and you will work very closely with our Creative, Performance Marketing and E-commerese teams. If you want to learn more about our departments, you can do so here.

Become part of the Shaper Community

We believe in our Shapers and value their talents. Our goal is to ensure our employees enjoy a healthy and fun everyday life, as we believe a positive work environment benefits both you and the company. Joining our Shaper Community means becoming part of a unique employee culture that emphasizes freedom and personal development. We are full of ideas, open-minded, transparent, and always ready to embrace change. At SHAPING NEW TOMORROW, you will work alongside intelligent, motivated, and passionate people in a dynamic, international environment.

We have lots of great social activities, where you can join everything from sports and games to creative workshops and social events. It’s a fun way to strengthen the team spirit and get to know your colleagues outside of work! And of course, we offer a very advantageous discount deal on our products for both you and your loved ones.

The position is based at our head office in Aalborg, which houses 70 Shapers from various departments.We are flexible when it comes to working from home, but we believe it is important that you have the desire to work from the office most days of the week. We also offer up to 60 days of workcation as part of our benefits program - meaning you can work remotely from anywhere in Europe!

Application & deadline

Are you the perfect fit? Apply with your CV, application and answer our application question. We review applications continuously and may close the ad once we find the right candidate – so don’t wait to apply.

The start date will be January 3rd. However, we are flexible and will adjust according to your schedule.

If you have any questions about the job, you are welcome to contact us through our Career Page or contact Senior CRM Manager Ask Laurbak on ala@shapingnewtomorrow.com. 

You can read more about SHAPING NEW TOMORROW here